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Research reports

Qualitative research into chicken casserole sauces

Smedley-H.P. Ltd. is currently progressing thedevelopment of a sauce to be used in the cooking ofChicken Casseroles. This has been developed in theUSA, and results of consumer research conducted therehave been quite favorable. These results may...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
April 18, 1974
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Citation

, C. (1974a, April 18). Qualitative research into chicken casserole sauces. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/qualitative-research-into-chicken-casserole-sauces


Research papers

Shopping styles and strategies and their relationship to in-store factors

This paper is concerned with increasing understanding of the mechanisms which determine how shoppers make purchasing decisions. It is particularly concerned with housewives shopping for branded packaged goods in self-service stores/supermarkets in...

Catalogue: Seminar 1974: Management Information For Retail Organisations
Authors: David Beazley, Tony Lunn
April 1, 1974
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Citation

Beazley and Lunn (1974a, April 01). Shopping styles and strategies and their relationship to in-store factors. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/shopping-styles-and-strategies-and-their-relationship-to-in-store-factors


Research reports

The CRAM qualitative omnibus and the CRAM qualitative monitor

Cooper Research and Marketing is one of the UK's leadingQualitative Market Research Agencies. Commencing January1974, we are supplying two important new services: 1. THE QUALITATIVE OMNIBUS, which offers interviewing space in group discussions for...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
March 8, 1974
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Citation

, C. (1974a, March 08). The CRAM qualitative omnibus and the CRAM qualitative monitor. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/the-cram-qualitative-omnibus-and-the-cram-qualitative-monitor


Research reports

Qualitative research on Grecian 2000 in the U.K.

Combe Inc. is a manufacturer of a hair colorantproduct, Grecian 2000, which is marketed in the US and which, unlike other dyes and tints,works in a cumulative way by progressively depositingcolor on and within the hair until the desiredhair shade is...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
January 1, 1974
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Citation

, C. (1974a, January 01). Qualitative research on Grecian 2000 in the U.K.. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/qualitative-research-on-grecian-2000-in-the-u-k-


Research reports

The Burger King concept in England

The research was required to assess the acceptabilityof the original American concept, to suggest any modifications in the concept which might be requiredfor the UK market and to examine how the basic aspectsof the concept would need to be promoted...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
October 1, 1973
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Citation

, C. (1973a, October 01). The Burger King concept in England . ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/the-burger-king-concept-in-england-


Research reports

Qualitative research on Bonus Money

Glendinning Associates International have developeda U.K. continuity group promotion plan 'Bonus Money'.This was based upon the experience of a U.S. 'Bonus Gifts'scheme but specifically developed for the U.K. market.The scheme provides consumers with...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
September 14, 1973
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Citation

, C. (1973a, September 14). Qualitative research on Bonus Money. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/qualitative-research-on-bonus-money


Case studies

Data-banks in theory and in practice

Data-banks do not grow up on their own. They are constrained by the objectives of the researchers or administrators who build them, and by the institution or environment that they relate to. Ideally they imply and require systematic planning. In...

Catalogue: ESOMAR/WAPOR Congress 1973: The Application Of Market And Social Research For More Efficient Planning
Author: Naomi E. Mcintosh
September 1, 1973
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Citation

Mcintosh, N. E. (1973a, September 01). Data-banks in theory and in practice . ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/data-banks-in-theory-and-in-practice-


Research papers

Housing and life style

This paper is a study of the people who, in this country, live in two distinct forms of housing: the owner occupier and the council tenant. It examines the differences between these two groups in terms of their demographics, their education, their...

Catalogue: ESOMAR/WAPOR Congress 1973: The Application Of Market And Social Research For More Efficient Planning
Author: Annette Horne
September 1, 1973
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Citation

Horne, A. (1973a, September 01). Housing and life style. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/housing-and-life-style


Research papers

The use of survey research in the planning of higher education

This paper looks at the way in which survey research has helped at different stages in the life of the Open University in Great Britain. The Open University, set up in 1969 to provide a second chance for adults to obtain a university decree, is based...

Catalogue: ESOMAR/WAPOR Congress 1973: The Application Of Market And Social Research For More Efficient Planning
Author: Naomi E. Mcintosh
September 1, 1973
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Citation

Mcintosh, N. E. (1973a, September 01). The use of survey research in the planning of higher education. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/the-use-of-survey-research-in-the-planning-of-higher-education